Words matter. They matter a lot. In fact, the words you choose (or don’t choose) have the power to shape not just your message – but how people receive that message, too.
COVID-19 is shaking up consumer behaviour. But while the full impact of the pandemic is unclear, there’s one thing you can bank on — that digital content consumption is at a high.
Even in the digital age, written content is still one of the most important elements of a marketing strategy. Word Has It founder, Vicky Morissette, explains why.
Want to transform your business into a brand that connects with people in a way that builds trust and gets results? It’s time to watch your tone, says Word Has It founder, Vicky Morissette.